Jan 27

Why did hundreds of people queue outside the Shard today?

Monday morning madness…

What on earth lured hundreds of Londoners to the steps of the Shard at 6am on a Monday morning? A big discount on the annual pass for the viewing platform.

Owners of the Shard put on sale 2,016 “Love London” cards for £20.16 as part of their “celebrate 2016” campaign.

Owning the card means unlimited free access to the View from the Shard until December 3, 2016.